Craigslist Business Model

Craigslist logo Founded in 1996 in San Francisco, classified ad site CraigsList.org is still privately held and does not reveal its revenues. Craigslist makes money by charging for job listings in a few major US cities (San Francisco, Los Angeles, New York)
There are assumptions that Craigslist generates up to $20M per year in revenue. The company employs 25 people, having 25m users each month (2007). In May 2009, craigslist.org has been the 24th most visited website globally (alexa.com)

Craigslist Fact Sheet - Craigslist Fact Sheet – an official PR statement by Craigslist.
The management philosophy of Jim Buckmaster - The management philosophy of Jim Buckmaster, CEO of Craigslist.org, by Lucy Kellaway, Financial Times (2007)
Mr. Craigslist, Master of the Nerdiverse - Mr. Craigslist, Master of the Nerdiverse – an interview with Craig Newmark, by Josh McHugh, WIRED Magazine (2004)
Pew Center illustrates how Craigslist is killing newspapers
The original study by PEW (PDF) - Pew Center illustrates how Craigslist is killing newspapers – The use of online classifieds sites, such as Craigslist, has more than doubled in the past four years, according to the Pew Research Center. At the same time, the classifieds business that newspapers once depended on has collapsed. An article by Greg Sandoval, CNET (2009)
Wanted: Some hope for newspapers - Wanted: Some hope for newspapers - an arcicle about Craiglist new revenue model introduced in 2006, by Adam Lashinsky, CNN Money (2005)
Craiglist is Worth More than eBay - Craiglist is Worth More than eBay – an insightful and original analysis of Craiglist’s business model and a valuation based on its growth figures, by Naval Ravikant (2006)
Will Craigslist have to Crack Down? - Will Craigslist have to Crack Down? – Craigslist has been sued in more than one state for its erotic services section. A possible threat for Craigslist business model? An article by Olga Kharif, businessweek.com (2009)
The Architecture and Ambition of Craigslist - The Architecture and Ambition of Craigslist – a must-read post by Richard Skrenta on Craiglist’s Business Model, Topix.com (2006)
The score: Craigslist 7, traditional media 2 - The score: Craigslist 7, traditional media 2 - A post on the Wikinomics blog, by Alan Majer (2008)
eBay Files a Stockholder Lawsuit Against Craigslist - eBay Files a Stockholder Lawsuit Against Craigslist – a New York Times article by Brad Stone (2008)
An interview with Craig Newmark - An interview with Craig Newmark, founder of Craigslist.org by Tim Gray, internetnews.com (2005)
Craigslist meets the Capitalists - Craigslist meets the Capitalists - Why does Craigslists not maximize its revenue and what are the real goals of Craigslist revenue model? A DealBook New York Times Blog post edited by Andrew Ross Sorkin (2006)


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A Talk with Craigslist's Keeper - A Talk with Craigslist's Keeper – an interview with Craiglist CEO Jim Buckmaster, covering questions on Craigslist's revenue sources and its current business model, by Jessi Hempel, Business Week (2004)
Craigslist Flummoxes Financial Analysts - Craigslists Flummoxes Financial Analysts – a blog post at InformationWeek.com by Mitch Wagner (2006)
Why is Craigslist so successful? - Why is Craigslist so successful? An interesting forum thread from WebMasterWorld.com (2005)
eBay Buys Stake in Craigslist - Ebay Buys Stake in Criagslist - in 2004, eBay Inc. acquired 25% of Craigslist, a WSJ article by Nick Wingfield (2004)
A Craigslist Case Study - A Craigslist Case Study by Prof. Rappa, DigitalEnterprise.org
A Craigslist Case Study - A Craigslist Case Study analyzing Craiglist’s key success factors, its culture of trust, Social aspects driving the commercial aspects, site usability, launch strategy, exit analysis and a list of articles related to the subject. Written by Nisan Gabbay (2006)
Newspaper Killer - Newspaper Killer: So how exactly does Craigslist make money if maximizing profit is definitely not part of the equation? An article by Louis Hau, Forbes.com (2006)
Service comes first for Craigslist CEO (a radio interview) - Service comes first for Craigslist CEO - Craigslist.org, the largest provider of classifed ads in any medium, charges for only about 6% of its 30 million new ads each month. Kai Ryssdal talks with CEO Jim Buckmaster about the company's business model.
Why Craigslist Is Such a Mess Why Craigslist Is Such a Mess by Gary Wolf, Wired Magazine (2009)

Craigslist Desktop Tool

Craigslist Desktop Tool - Craigslist Desktop Tool


Craigslist books

  Superb book  Founders at Work: Stories of Startups' Early Days - Founders at Work: Stories of Startups' Early Days, a collection of interviews with the founders of some of the most successful internet-based companies and Web-based ventures, such as PayPal, Delicious, GMail, 37 Signals, Blogger, Bloglines, FlickR, Yahoo!, SixApart, Hotmail, Lycos, Excite, TripAdvisor, and many more... GREAT BOOK! (2008)


Good book  The Unofficial Craigslist Book by Shanon Lewis - The Unofficial Craigslist Book by Shanon Lewis


Craigslist Video


A conversation with Craigslist founder Craig Newmark
Charlie Rose interviewing Craig Newmark, founder of Craigslist.org
19:56min (2007)



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Amazon's Business Model - Amazon's Business Model
eBay's Business Model - eBay's Business Model
Google's Business Model - Google's Business Model
Microsoft's Business Model - Microsoft's Business Model
Yahoo Business Model - Yahoo Business Model