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facebook Statistics

Facebook's astonishing statistics - Check out the Official Facebook Statistics in the Facebook Press Room: you can get reliable information about Facebook's General Growth (More than 300 million active users, 50% of our active users log on to Facebook in any given day, the fastest growing demographic is those 35 years old and older), User Engagement (the average user has 130 friends on the site, more than 8 billion minutes are spent on Facebook each day worldwide, more than 45 million status updates each day, more than 10 million users become fans of Pages each day), Applications (More than 2 billion photos uploaded to the site each month, more than 14 million videos uploaded each month, more than 2 billion pieces of content shared each week, more than 3 million events created each month, more than 45 million active user groups exist on the site, International Growth (more than 70 translations available on the site, about 70% of Facebook users are outside the United States), Platform More than one million developers and entrepreneurs from more than 180 countries, every month, more than 70% of Facebook users engage with Platform applications, more than 350,000 active applications currently on Facebook Platform, more than 250 applications have more than one million monthly active users, more than 15,000 websites, devices and applications have implemented Facebook Connect since its general availability in December 2008, Mobile (there are more than 65 million active users currently accessing Facebook through their mobile devices, people that use Facebook on their mobile devices are almost 50% more active on Facebook than non-mobile users, there are more than 180 mobile operators in 60 countries working to deploy and promote Facebook mobile products), etc.

Facebook Revenue Model

FaceBook @ WikInvest - FaceBook @ WikInvest. Facebook is a privately-held social networking website, launched in 2004, planning to launch SocialAds, its own social ad-network taking Google's Ad-Sense head on.

85% of College Students use FaceBook - FaceBook has three methods of producing revenue: i) local text ads (from the college and local businesses), running at $15-20 per day, ii) traditional banner ads, sold on a national basis, iii) sponsored groups - examples included Apple, EA, etc., by Michael Arrington (2005)


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Facebook acquisitions

Facebook in challenge to Google - Facebook in challenge to Google tells the news that FaceBook has purchased FriendFeed; By Maggie Shiels, BBC News Silicon Valley (2009)

How to harness Facebook traffic

8 Essential Apps for Your Brand’s Facebook Page - 8 Essential Apps for Your Brand’s Facebook Page is a great Mashable article by Alison Driscoll, analyzing the key factors behind an effective Facebook Fan Page attracting a high percentage of recurring visitors, giving practical examples of brands that get it right, such as Zappos, Britney Spears, Victoria's Secret, etc. (2009)

The Bloggers' Guide to Facebook - a great article by Pat Flynn on harnessing Facebook traffic and why Facebook is one of the best traffic sources for bloggers (2009)

Facebook Pages vs Facebook Groups: What’s the Difference? - Facebook Pages vs Facebook Groups: What’s the Difference? is a great article by Howard Greenstein analyzing the difference between Facebook Fan Pages and Groups on Facebook, explaining the value of Fan Pages, what's a group and how to know which one to use to get more targeted visitors from Facebook. (2009)


Books on Facebook's success

  Superb book  Facebook Marketing - Traditional marketing methods do not work on Facebook. In Facebook Marketing, best-selling author Steve Holzner reveals new social marketing techniques that work, and shows you exactly how to make the most of them. Using true case studies, Holzner introduces powerful new techniques from today's smartest Facebook marketers... and helps you avoid pitfalls that can cost you money and credibility. No matter what business you are in, you will learn how to create bottom-up, "viral" Facebook marketing programs that achieve maximum results at minimum cost! (2008)



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Amazon Business Model - Amazon's Business Model
Baidu Business Model - Baidu's Business Model
Craigslist Business Model - Craigslist Business Model
eBay Business Model - eBay's Business Model
Google Business Model - Google's Business Model
Microsoft Business Model - Microsoft's Business Model
PayPal Business Model - PayPal's Business Model
Skype Business Model - Skype's Business Model
Twitter Business Model - Twitter's Business Model
Wikipedia Business Model - Wikipedia's Business Model
Yahoo Business Model - Yahoo Business Model